~/h264/onboarding1/8~/h264/onboarding1/8
Onboarding document
Fictional realities, rendered. Seven screens, about six minutes, and the price is on one of them.
This page is the whole thing written down: what gets made, how it gets made, what it costs, and what happens in the first week after you say yes.
Most studios hand you a deck and a call. I would rather hand you the document, let you read it at your own speed, and only take the call once you already know the shape of the thing. Nothing on this page is behind a form.
The work in 02 is real and rendered. Three industry packs are finished. The rest of the catalogue is listed honestly, so you can see what is running and what I am still building.
Press continue, or pick any channel from the contents. The form in 07 takes about a minute and it is the only thing I need from you to start.
H264 Labs
Seven channels. Press continue, or flick, or pick one from the contents. A channel pages sideways when it holds more than a screen, and the tabs along the bottom say how many pages there are.
Each one is a four-beat vertical built for a single trade. Same world, same grade, same cut discipline across all four beats, which is the part that stops a feed looking like four different people made it. These are samples, not client work: nobody's brand is in them, so you are looking at the craft rather than at someone else's logo.
Nothing here was filmed. Every frame is a still: the plates are generated, then moved, graded, cut and scored by hand. That is why a pack can be made for a trade without a shoot, a crew or a day on site.
A vertical service story moving from material choice through surface preparation, color, and the final finish.
Every pack, the same spec
What is rendered, and what is next
No dates, on purpose. A date on work that has not started is the first thing on this page that would go stale. The stamp in the contents moves when a stage does.
H264 is early. The three packs above are the work, and they are samples rather than client results. When the first engagements finish, this is where the numbers and the quotes go, with the client's name on them or not at all.
What was briefed, what got made, what it did after it was posted.
after the first engagement completes
In their words, attributed, or not published.
after the first engagement completes
Until then, what you can check
Running means it has shipped and you can order it today. In build means it is being made now and you can still order it, knowing that.
Short vertical pieces built to be posted on a rhythm, not one at a time.
you get9:16 MP4, graded, captioned, sound designed
Four beats of one trade cut into a single world. The three on this page are these.
you get4 beats, one 13 sec vertical, plus the beats as separate files
Your footage, cut end to end. Structure, grade, sound, titles.
you getMaster in your delivery ratio, plus a caption-burned version
One long recording cut into the pieces that stand alone without the rest of it.
you get6 to 12 clips per hour of source, vertical and square
Burned in, set in your type, timed by hand rather than by whatever the platform guesses.
you getBurned-in master plus an SRT you keep
Stills, loops and headers sized for email, where a video tag does not play.
you getStatic headers, looping GIF, and the still frame behind both
A person talking to camera. Cast and directed remotely, or generated when the brief calls for it.
you get15 to 30 sec vertical, lip synced, captioned
B-roll, establishing sequences and interview frames built to cut into something longer.
you getSequence files plus the plates they were built from
In build is orderable. You would be the first, the turnaround is agreed before we start, and the price is the one already on the card.
This is the shape of the first week for every rung on the rate card. The turnaround differs by rung and the number of revision rounds differs by rung. Nothing else about the sequence changes. The fastest rung is 2 business days to first cuts.
What I need from you
You send the brief. The form in section 07 is the brief.
You get a plan back: what gets made, in what order, and the date each piece lands. If anything in the brief is not buildable as asked, you hear it here rather than in week three.
First cuts. Graded, cut, captioned and sound designed. Not a rough, not an animatic. A cut you could post.
You mark it up in one pass. All of your notes at once, on the whole batch, in one place.
Finals, delivered as files in a folder you own. No portal, no expiring link.
Standing rules
Four rungs, priced per plate rather than per video. Two one-off, two monthly. The number you see is the number on the proposal, and anything outside a rung gets quoted before it starts rather than invoiced after.
You want to see what your brand looks like in this world before committing to a set.
One finished plate and three variants of it
3 days to first plates · founding price shown, card price struck
You need a run of images that look like they belong to each other.
Twelve plates in one world, built as a set
1 week to first plates · founding price shown, card price struck
You post regularly and the image is the thing that keeps slipping.
Twenty-four plates a month across two worlds
3 business days to first plates · founding price shown, card price struck
You are running a real content operation and need the image library fed.
Forty-eight plates a month across four worlds, with the source files
2 business days to first plates · not on founding
The plates, moved. The same worlds cut into verticals, ads and clips.
Unlocks once a world exists. A plate is the input to a moving piece, so the images are not a smaller version of the video product, they are the thing it is made out of.
Not priced yet. The three packs in 02 are what this looks like when it is running, and they were built from plates exactly like the ones above.
Not on the card
Effective September 2026. Founding prices close 31 October 2026. Draft ladder, not yet approved. The shape is settled and the numbers are a starting point. Anything quoted on a proposal is the price that holds.
Three questions and a box for anything else. It goes to my inbox and I answer it myself, usually the same day.
Name and email are all I need to reply. The rest is optional.
Or write to hello@h264labs.com and skip the form. It reaches the same place.